The Senegambia Craft Market project documented the cultural and economic vibrancy of a historic market through storytelling and photography. I captured trader portraits, marketplace life, and craft details to form a visual archive that celebrates the local ecosystem. I also supported the market in building a digital platform to improve visibility, trained traders in Google Business tools for SEO and search discoverability, and provided digital activation strategies. This project blended fieldwork, digital strategy and community engagement to help a traditional market thrive in the digital age